Hormel Foods is back with big plans for this year’s Big Game!
Game day just got a whole lot tastier. Hormel Foods returns with Here For The Snacks, and this year, the spotlight is on one ultimate Big Game snacking solution: the Pick Six Grazing Board. Snacking isn’t just part of the party—it’s the main event—and Hormel Foods makes it easier than ever to host with confidence, flavor and style.
Most people unapologetically watch the Big Game for the food, not just the action on the field, and Here For The Snacks brings that truth to life. The Pick Six Grazing Board turns easy entertaining into a winning play, combining crowd-pleasing favorites and bold flavors into one show-stopping spread that keeps guests grazing from kickoff to the final whistle.
This year’s lineup features fan-favorite brands, including HORMEL® Pepperoni, HORMEL GATHERINGS® party trays, HERDEZ® dips or snacks, WHOLLY® Guacamole, PLANTERS® nuts, and HORMEL® Chili—everything fans need to build a craveable grazing board without overthinking the menu.
In fact, last year’s Here For The Snacks campaign was so successful at connecting with fans and celebrating the joy of snacking that it helped Hormel Foods earn a spot on Fast Company’s 2025 Brands That Matter list. Read more here.
